Blukids is a brand of the OVS SpA / Upim group dedicated to children.

It has become a symbol for buying clothes that are affordable, accessible and adaptable to the daily needs of mothers and children.

Blukids offers programs for babies (0-36 months), children (2 to 8 years) and juniors (8-14 years), which are characterized by the use of natural fibers and a quality/price ratio.

The offer is rounded off by lingerie and fashion accessories programs.

Blukids follows children in their growth at different times of the day, from school to special occasions, never forgetting the main objective: to satisfy the children's need for play and the need for quality and functionality that every mother seeks.

The quality of Blukids products is synonymous with functionality and convenience at a good price.

It always offers a variety of items that follow the latest style trends.

CategoryChildren